Did We Just Get Duped? Rebecca Black’s “Friday” May Have Been Viral Video Marketing At Its Best

Did We Just Get Duped? Rebecca Black’s “Friday” May Have Been Viral Video Marketing At Its Best


rebeccablack

Since gaining attention last week, the video for aspiring singer Rebecca Black’s “Friday” has gone super-viral. It currently has 33 million views (10 million more than Lady Gaga’s latest music video). The video is about 6 weeks old, but didn’t go viral until sites like Buzzfeed and Reddit posted it last week. And when it was posted, it was posted as “the worst song ever.” That’s right, Rebecca Black’s teen-pop anthem “Friday” has gone viral to the tune of 33 million views solely because people are making fun of her.

Before we go any further, it might be helpful to watch the video–assuming you haven’t already seen it or that you can handle seeing it a second time:

Rebecca Black's Friday May Have Been Viral Video Marketing At Its Best
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